AI Insights · Timothy · July 2022
Performance of Top 5 Hasbro Games on Unified Platform in the Middle East in Q2 2022
Explore the trends in downloads, revenue, and active users for the top Hasbro games in the Middle East during Q2 2022, including titles like Epic Prankster and PJ Masks.
Throughout the second quarter of 2022, the top Hasbro games on a unified platform in the Middle East demonstrated varied performance in terms of weekly downloads, revenue, and active users.
Epic Prankster: Hide and shoot from HOMA GAMES saw a decline in weekly downloads, starting from around 11K in early April and dropping to approximately 5.6K by the end of June. The game’s weekly revenue fluctuated, peaking at $302 in late April and ending at $205 in the last week of June. Active users initially decreased from 6.1K in early April to about 3.7K by mid-June, before a significant spike to 11K in the final week of June.
PJ Masks™: Hero Academy, published by Scary Beasties Ltd, showed a strong start with weekly downloads reaching 9.1K in late April, then gradually decreasing to around 4K by the end of June. The game's weekly revenue saw minor fluctuations, peaking at $91 in mid-April. Active users peaked at about 17K in early May but eventually declined to approximately 11.7K by the end of June.
PJ Masks™: Moonlight Heroes also by Scary Beasties Ltd, experienced a moderate performance with weekly downloads starting at 4.6K in late March and reaching a high of 6.4K by the end of June. The revenue for this game remained relatively low, with minor peaks of up to $66 in mid-April. Active users saw a slight increase from around 11K in late March to about 11.5K by the end of June.
MY LITTLE PONY: MAGIC PRINCESS from Gameloft had a steady weekly download rate, fluctuating between 3.2K and 4.5K throughout the quarter. The game’s weekly revenue ranged from $480 to $958, with a notable peak at the end of March. Active users consistently ranged between 17.7K and 21K, maintaining a strong user base.
My Little Pony Color By Magic by Budge Studios saw weekly downloads ranging from about 3K to 5.3K, with a notable peak in mid-April. The game’s revenue remained relatively stable, averaging around $400-$500 weekly. Active users fluctuated, peaking at 16.9K in mid-April and ending at around 14.3K in the last week of June.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.
